Marketing campaign Store Impartial: serving to small companies sparkle this Christmas

It’s been a bleak 12 months for the financial system. However as we wave goodbye (and good riddance) to 2020, it’s the proper time for Three Means Enterprise to assist small companies sparkle brighter than ever.

As a comply with as much as the massively profitable SME:SOS,  Holly & Co are launching Marketing campaign Store Impartial 2020. This initiative is again with a bang for the 4th 12 months working, and entrepreneurs all through the UK can depend on the superior Holly Tucker, MBE to champion their distinctive creativity and keenness as soon as once more.

Founding father of Notonthehighstreet and Holly & Co, Holly is completely positioned to advise, information, mentor, and fly the flag for independents in all places. And we’re extremely excited to be a key accomplice of this winter’s SME celebration.

What’s occurring?

A troublesome 12 months is now behind us, however there’s a way of uncertainty as we head into the brand new 12 months. So, it’s by no means been extra related to get behind native, impartial enterprise homeowners.

Holly’s mission is to shine a light-weight on inventive small companies throughout the UK. So, she’s empowering them with the instruments and inspiration they want proper now to encourage individuals to buy native this Christmas. Right here’s what Holly has to say:

“In an unprecedented 12 months, because the world stopped, individuals left their workplaces and went house to their households. Some have been busy dreaming, some have been constructing their companies from their kitchen tables, and lots of others strived to maintain their doorways open to serve their native communities. As a champion of small enterprise for practically 20 years, I’ve been in awe of the power, dedication, adaptability, and resilience that these founders have proven. I’ve additionally been so inspired by the patron urge for food for consuming greater than ever from small and impartial British companies. It’s this mix of resilience and client urge for food, alongside the color that small companies convey to our world, that I really imagine the way forward for small is extremely vibrant. It’s my best honour to steer this marketing campaign and awards to shine a light-weight on this most inventive and deserved of communities.”

Why now?

Small companies make up 99.9% of personal sector companies. Remarkably, with the Coronavirus backdrop, virtually 50% extra companies have been created in June 2020 than in June 2019. Many people lastly launched that plan B, and the uncertainty has impressed the UK to understand their enterprise aspirations. In July 2020, a file variety of 81,000 companies have been registered with HMRC.

Become involved

Marketing campaign Store Impartial 2020 spans the size and breadth of the nation. And there are quite a few methods small companies and acutely aware customers can become involved.

If you happen to run your individual enterprise, be sure to obtain a Marketing campaign Store Impartial equipment from It offers you all of the instruments it’s essential to unfold the message for customers to assist impartial companies like yours this Christmas.

Unfold the message far and broad by sharing it in your web site and social media channels, utilizing the property offered. And nominate your native city to obtain unique Store Impartial merchandise. Plus, don’t neglect to tune in to Holly Tucker’s weekly Marketing campaign Store Impartial Present on IGTV for all the most recent updates and information.

Impartial Awards 2020

As a part of the broader marketing campaign, Holly & Co has launched the Impartial Awards 2020 to showcase and recognise the perfect small, inventive companies throughout the UK. Three are backing this initiative alongside NatWest, Dell, Royal Mail, and Pinterest.

Though it’s the very first 12 months for the Impartial Awards 2020, the launch has had a large affect inside the SME neighborhood and so they’re already the most important small enterprise awards within the UK. Designed to showcase the perfect in inventive independents – whether or not they’re on-line or offline, in outlets or in studios – the most important money prize for any UK small enterprise awards is up for grabs. That’s a whopping £70,000. And we’ve already had 300,000 neighborhood nominations.

“As a small enterprise champion for therefore a few years, I constantly see such unimaginable expertise, which I knew, greater than ever, wanted a platform to shine.  Not solely have small companies confronted the most important challenges of all this 12 months, however COVID has additionally marked an enormous shift in the best way the patron needs to buy. Greater than every other 12 months, customers are keen to buy small, assist these constructing from the kitchen desk, who’re native, have objective, ardour, and particular person creativity. My hope is that these annual awards will each champion small companies simply in the mean time they so desperately want it, but in addition shine a light-weight on the color and creativity that small companies convey to our lives and society.”

Holly & Co will announce the Impartial Awards 2020 nominees on 19 November. You may then get voting in your winners till three December and finalists can be introduced on eight December. In addition to the general public vote, Holly can be joined by an knowledgeable judging panel of small enterprise champions on the digital dwell awards ceremony on 17 December the place the winners can be chosen.

To seek out out extra in regards to the Impartial Awards 2020 or easy methods to vote, comply with @hollytucker on Instagram or go to

Present your assist

It’s simple to be part of Marketing campaign Store Impartial 2020. Be part of the marketing campaign your self, solid your vote in our awards, and above all assist small companies by buying impartial this Christmas.


Get your Marketing campaign Store Impartial advertising and marketing supplies now


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